Salesforce (NYSE: CRM) announced the release of Einstein 1 Studio, a collection of low-code tools that let developers and admins customize Einstein Copilot, the conversational AI assistant for CRM, and easily integrate AI into any app to improve every experience for users and staff.
Einstein 1 Studio comes with three tools: Model Builder, Prompt Builder and Copilot Builder. Model Builder where users may import or create a range of AI models; Prompt Builder, which allows users to create and activate unique prompts in the work flow; and Copilot Builder, which allows users to create custom AI actions to execute particular business activities. This makes it possible for companies to offer dependable AI experiences that are customized to the needs of their clients across Salesforce’s Einstein 1 Platform.
Salesforce’s Einstein 1 Platform combines data and the user experience into a single metadata-driven platform. This is the engine behind Einstein 1 Studio’s tools, enabling low-code and no-code customization of Einstein Copilot and enabling the creation and modification of embedded prompts and actions that interact with AI models in real-time with all Salesforce apps. Data Cloud and Einstein 1 Studio are tightly connected, allowing Data Cloud to securely unlock and unify imprisoned data and provide AI models with a thorough grasp of clients’ data and metadata.
Einstein 1 Studio Tools
By integrating AI into each and every Salesforce application and workflow, Salesforce administrators and developers can create the next generation of AI apps with the help of these new Einstein 1 Studio capabilities. Businesses will benefit from higher profitability, more efficiency, and better customer experiences as a result.
Copilot Builder
Every firm can set up and personalize Einstein Copilot for their needs with the aid of Copilot Builder. Einstein Copilot may be made to perform activities in the flow of work by Salesforce admins and developers using tools they already have, such as Apex, Flow, and MuleSoft APIs, as well as new generative AI components like prompts. These custom actions enable Einstein Copilot to do activities in any Salesforce application or external system.
Model Builder
Unlike other solutions, Einstein 1 Studio allows organizations to connect to a range of AI models. Model Builder also provides enterprises with a no-code, low-code, and pro-code option for creating their own predictive AI models trained on Data Cloud data. Customers can choose from Salesforce-managed LLMs or bring their own models for generative AI using Model Builder.
Prompt Builder
Prompt Builder allows administrators and developers to design unique, reusable AI prompts without coding, easing complicated procedures and fostering company innovation. This not only expands the application of generative AI beyond conversational interfaces, but also enables consumers to create and reuse prompts for usage in different experiences. For example, a custom prompt may be easily included in a contact record as a button, allowing a contact center representative to view all escalated cases for a client with a single click.
Einstein Trust Layer for Secure Data
The Einstein Trust Layer is a secure AI architecture that is natively integrated into the Salesforce platform. Built on Hyperforce for data residency and compliance, the Einstein Trust Layer includes best-in-class security measures, from the product to our policies. Designed to meet enterprise security standards, the Einstein Trust Layer enables teams to benefit from generative AI without jeopardising customer data.
Pricing
Customers can get Einstein 1 Studio by purchasing Einstein 1 Editions or adding it to Enterprise or Unlimited Editions. Detailed pricing information is available here.
Global availability
- Prompt Builder and Model Builder are now widely available worldwide. Copilot Builder is currently available in beta worldwide.
- Einstein 1 Studio now supports data residency in the United States and the English language.
- Model Builder support for fine-tuning LLMs using Data Cloud data will be available later this year, beginning with Amazon Bedrock, Google Vertex AI, and OpenAI LLMs.
References
Salesforce Launches Einstein 1 Studio
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