Gartner Magic Quadrant for Personalization Engines are software that personalise content, and recommendations for specific users based on their preferences.
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CRM Customer Engagement Center is used to describe software solutions that are used to engage customers intelligently, both proactively and reactively
MMHs, or multichannel marketing hubs, are all-inclusive marketing platforms. Gartner named Salesforce a Leader in Magic Quadrant for Multichannel Marketing Hubs