Social Customer Relationship Management (Social CRM) is an organisational approach and technology solution that integrates traditional CRM practices.

Salesforce announced the general availability of MuleSoft’s Anypoint Code Builder. It leverages trusted generative AI to help developers speed up software development cycles.

Sales Force Automation (SFA) platforms are essential tools for businesses sales processes. This post will list the top 10 sales force automation platforms.

SugarCRM has introduced Generative AI capabilities to help midmarket customers improve their CRM platforms.

Salesforce events offer a wide range of sessions, workshops, and keynotes on CRM, cloud computing, AI, customer experience, marketing automation.

Salesforce has been named a Leader in the Gartner® Magic Quadrant for B2B Marketing Automation Platforms in 2023. This is sixth consecutive year for them.